Photography · Pro masterclass at a beer festival

Lallemand Off-Flavours Masterclass at Beericeira

One of the most technical sessions at Beericeira 2026. Gianmaria Ricciardi from Lallemand Brewing on off-flavours in low and no alcohol beer, for brewers and industry only. I covered it as the festival’s media partner and had an edited selection on Beericeira’s socials the same day.

Client: BeericeiraLocation: Ericeira, PortugalFormat: Event photographyRole: Photography, same-day edit
Gianmaria Ricciardi of Lallemand Brewing presenting at Beericeira 2026Brewers in the auditorium during the off-flavours masterclassSpeaker and room smelling off-flavour samples at the same momentBrewer smelling a spiked sample during the sensory analysisBrewer holding a tasting cup during the masterclassGianmaria Ricciardi explaining off-flavours at the podiumLabelled off-flavour reference ampoulesOff-flavour kit with ampoules and aroma bottles on the tasting tableBrewers discussing samples in the auditorium

Overview

The session had two halves. First a talk on what makes low and no alcohol beer behave differently. Then a guided sensory analysis: samples spiked with off-flavours, tasted one by one, each traced back to where it comes from in the brewing process.

That second half is what I was after. A room of brewers smelling the same sample at the same moment says more about the session than any slide.

What I Delivered

  • Edited selection on the festival’s socials the same day
  • Speaker coverage with Lallemand branding clearly in frame
  • Audience and tasting moments during the sensory analysis
  • Detail shots of the off-flavour reference kit

Why This Piece Matters

Fast without cutting corners

A festival’s feed moves on by the next morning. Shooting with the edit already in mind meant picking, grading and handing over within hours of the session ending.

A technical subject, shown through people

Off-flavours are invisible. The way to show them is through the room: noses in cups, frowns, the ampoules lined up on the table.